First, we’re knee-deep in the NA Crush Tourney, sliding into week two on our bracket starting tomorrow. Be sure to come back and cast your vote for your favorite crush-worthy hero!
Next, Summer Lane released the next book in her Collapse Series, State of Chaos. Be sure to go check it out!
And finally, you may or may not have noticed that we’ve had a name switch out on our blog header. That’s because our own Lynn Rush has just posted some exciting news! Check it out here: http://reesemonroe.net/big-news/
Now, onto promotion...
Any author who has done their research or put a book out there knows that publishing a book is only the first of many steps in a book release. You can’t just hit that publish button and expect a thousand people to flock to Amazon (or what have you) and buy your book. How would they, if they don’t know it’s there?
Publishers and indies alike know that you’ve got to have a marketing plan and make yourself available on a myriad of platforms and social media networks in order to promote your book. So we have websites or blogs. Many of us do blog tours. And we’re all plugged in to places like twitter, facebook, Linkedin, Pinterest, and Goodreads. But being plugged in is not enough. You have to network and make connections, and remember there’s a fine line between being part of a group and being someone who just joins a group solely to promote your own book. Because the simple fact is, while it’s left in our hands to promote our own work, being an overt spammer, telling people to buy our books while contributing nothing else will typically garner an adverse reaction than intended = people won’t buy your book because they find you annoying!
I’ll be the first to say that I find nothing more annoying than following someone on twitter and receiving an auto-message that says something like: Thanks for following. Buy my book at http://blahblahblah.blah. The same goes for Goodreads, where I’ll accept a person’s friend request, and within minutes, they’re sending me a private message about where I can find their book.
So here are the questions I’m putting out there today about book promotion:
- What have you found to be the most effective way to promote your book?
- What are you major pet peeves when it comes to authors promoting their book?
- What types of promotions do you, as readers, tend to gravitate toward?
Have a great week!